PREP MANAGEMENT TEAM

Mitch Jaffe, CEO

mitch_jaffe Mitch, PREP Founder and CEO/CFO, brings a unique combination of analytical, business and creative skills to the PREP executive team. He has run numerous, and successful, turnkey commercial development projects, condominium developments, income property turn-a-rounds and is a true entrepreneur. Mitch was responsible for the site selection and development of PREP’s kitchen facility and base of operations. In addition he leads PREP’s Executive Team and uses his vast experience running numerous businesses by serving as PREP’s CFO. Send Mitch an email: mitchj@prepatl.com

Doug Marranci, Director of Operations

Doug Marranci - Director of Operations Doug, PREP Founder and Director of Operations, has been in the restaurant industry for 35-years. As a child he worked in his families food service business, and his passion for the industry followed him into adulthood. He has owned and operated seven restaurants in the Carolinas, and was involved in the conceptualization of numerous restaurant ventures, which ran the gamut from coffee houses to upscale Mediterranean dining. In 2010 Doug was given the task of leasing a local commissary kitchen space, and quickly discovered that there was a large and growing demand in Metro Atlanta for commissary kitchen space and shared kitchen facilities for rent. In response to this demand he formed Independent Kitchen Solutions (IKS) and has devoted himself to sharing his vast store of restaurant operational and promotional experience to help this unsupported group of small food business owners. Send Doug an email: dougm@prepatl.com

Michele Jaffe, Director of Possibilities

michele_jaffe Michele, PREP Founder and Director of Possibilities, began her career in the public relations and promotions industry, leveraging media strategies to drive results for clients like the Chicago Museum of Industry and Lettuce Entertain You Enterprises. She then spent the next 17-years in the hospitality industry as a Multi-brand Director of Sales and Sales Trainer for Marriott International, Impac Hotel Group and Lodgian.  In 2000, she joined the Buckhead America (BA) team as their Vice President of Sales & Marketing. Here she developed and implemented sales and marketing campaigns to promote brand recognition for BA’s portfolio of hotels.  In 2003, Michele formed Coaching Systems, a company which provides performance driven training and coaching services to clients such as: EarthLink, AT&T, Starwood Hotels & Resorts, and Hilton Hotels. Michele is also a food artisan wanna-be, and in 2010 created her own specialty food product – Minnie’s Granola. It was during the due diligence process of bringing her product to market that she uncovered the need for a shared kitchen facility like PREP.  Send Michele an email: michele@prepatl.com

Mitchel Long, Food Procurement

Mitch, PREP’s Wholesale Food & Supply Procurement Manager has been in the Food & Beverage industry for 25 years. Born in rural Tennessee, Mitch grew up on a family farm where he cultivated a remarkable work ethic. In 1996 he graduated from Tennessee Technological University with a degree in Agricultural Business Management. He then took his passion for the food industry and embarked upon a career in the casual dining restaurant industry. In 1999 Mitch relocated to Atlanta and was recruited by O’ Charley’s Restaurant Chain to help grow their presence in Metro Atlanta from 9 restaurants to 32. In 2004 Mitch was recruited by Hard Rock International to take on the role of Assistant General Manager at their underperforming location in downtown Atlanta. In addition to his role as AGM, Mitch took on the role as Regional Training Manager and was deployed to assist other underperforming stores in implementing programs and strategies to streamline operations. Given Mitch’s track record of success, he was selected by Hard Rock’s Corporate Headquarters to organize, catalog and author a worldwide on-line operations and standards manual which is still in use today, entitled Rock-A-Pedia. He turns his expertise now towards PREP’s shared kitchen facility and its wholesale food procurement. Send Mitch an email: mitchl@prepatl.com

JR Santos, Director of First Impressions

jr_santos JR has been in the restaurant business for over 12-years. He spent 3-years as a Regional Trainer for Papa Johns before opening his own restaurants, Catalunya Café and City Hot Dogs in Charlotte, NC. JR met Doug Marranci in 2007, and the two relocated to Atlanta to join Atlanta Restaurant Exchange (ARE). While at ARE, JR assisted Doug in launching the Independent Kitchen Solutions project, which helps small food businesses locate commercial kitchen space. JR has extensive experience with internet marketing both in the US and internationally, and is PREP’s social media guru, ensuring that PREP is on the cutting edge of the latest food trends, shared commercial kitchen space and technology advances. Send JR an email: jr@prepatl.com

Jesus Morales, Procurement Technician

Jesus, PREP’s Procurement Technician, joined the PREP team shortly after it’s opening in July 2014. Born in Bogota, Columbia, Jesus’s family owned and operated mill factories – processing corn, wheat and barley which they converted to flour and other products that were sold to grocery stores and for farm feed. Jesus contributed to the family business by visiting all of the local farms to obtain the best quality ingredients for his family’s mill. As PREP’s Procurement Technician, Jesus is responsible for receiving and checking PREP’s procurement deliveries, then breaking down the orders and stocking PREP Member’s dry, cooler and freezer lockers with their ingredients and supplies. In his free time Jesus is dance instructor specializing in smooth and rhythm American style dancing.

Meredith “Merm” Turner, Controller

Meredith “Merm” Turner is PREP’s Controller in charge of accounts receivable and accounts payable. Prior to joining PREP, Meredith was COO of Mitch Jaffe’s, PREP’s CEO/CFO, real estate development companies. She helped with the development and creation of AZ1 & AZ2 in-town loft communities, and managed several residential and commercial properties throughout the Atlanta area.   Merm has a BA in Broadcast Journalism from the University of South Carolina and spent her post-college days as a Flight Attendant with Delta Air Lines travelling the globe, where she found her passion for cuisine from all over the world. Merm brings over 15-years of experience in accounting practices and management skills to PREP, and will ensure that all PREP’s accounting procedures run efficiently. We are thrilled to have Merm on the PREP Team.

Julia Sheppard, Assistant Food & Supply Procurement Manager

Julia Sheppard, PREP’s Assistant Food and Supply Procurement Manager, joined the PREP team in January 2015. Julia graduated from Georgia State University, where she obtained her Bachelor of Arts degree in history and philosophy. She has 10+ years of service industry experience, and has worked with several notable Atlanta dining and catering outposts including: Decatur’s Sun In My Belly and Proof of the Pudding. Julia now applies her extensive food and beverage industry experience to assisting PREP members with food and supply procurement, to help them operate at maximum efficiencySend Julia an email: julias@prepatl.com